Department: Analytics
Location: Remote – Pakistan (Lahore preferred)
Job Type: Full-Time | Remote
We are looking for a motivated Web Analytics & Tracking Specialist to join our growing Analytics team. In this role, you will help set up, manage, and troubleshoot tracking systems for both internal projects and client websites.
Your main responsibility will be implementing and maintaining accurate conversion tracking. This includes identifying issues, fixing tracking errors, and ensuring reliable data collection across different platforms.
The ideal candidate is someone who enjoys solving technical problems, learning new tools, and taking initiative. If something is unclear, you’re comfortable researching solutions, asking questions, and testing different approaches until the problem is solved.
Set up and manage conversion tracking for forms, buttons, e-commerce transactions, and other website interactions
Verify and test tracking implementations to ensure accurate data collection
Identify and resolve tracking issues across websites and marketing platforms
Troubleshoot measurement and testing tools such as A/B testing platforms and analytics tools
Create custom reports using analytics platforms and other data sources
Work with internal teams and external clients to explain tracking setups and resolve issues
Provide updates on progress and ensure projects are completed on time
Minimum 2 years of experience working with Google Tag Manager (GTM) for website tracking implementation, testing, and maintenance
At least 2 years of experience using website analytics tools, including Google Analytics (UA and GA4)
Basic understanding of JavaScript
Experience with analytics platforms such as Google Analytics, Adobe Analytics, or Amplitude
Strong knowledge of web analytics, including implementation, validation, reporting, and measurement strategies
Experience working with third-party tags, pixels, and tracking scripts
Familiarity with migrating analytics accounts from Universal Analytics to GA4
Strong written and spoken English communication skills
Opportunity to work on modern projects in the Conversion Rate Optimization (CRO) industry
Fully remote work environment
Full-time position with semi-flexible working hours
Daily schedule must overlap at least 4 hours with Eastern Time (8 AM – 12 PM ET)
Remaining working hours can be scheduled flexibly
Technology reimbursement for equipment or software needed for your work
Access to company-sponsored training and courses for professional growth
20 days of paid vacation plus public holidays
Competitive compensation package
This role is offered as an independent contractor position rather than a traditional employment contract.
If you have experience with web analytics, enjoy solving technical challenges, and want to work remotely with a collaborative team, we encourage you to apply.